
ABOUT CROFT
A croft is a small piece of land. Tended carefully. Built with purpose. That's exactly how we approach talent.
Croft Talent is the UK's specialist talent agency for home, beauty, country and founder creators.
We represent a new generation of trusted voices and visionary founders, from interiors creators and beauty founders to home lifestyle accounts and countryside creators building something real.
They invite audiences into their homes, businesses, renovations and everyday lives. That authenticity is what makes their influence so powerful.
Whether you're a creator ready to monetise, a founder ready to grow or a brand ready to connect, you're in the right place.

US IN NUMBERS
15
Years In Marketing
250+
Brand Collabs
3mil+
Combined Social Views
OUR SERVICES
Services for Brands & Creators
TALENT REPRESENTATION
We represent creators through every stage of their commercial journey. From negotiating brand partnerships and managing contracts to providing strategic career guidance, we help creators build long-term, sustainable businesses around their content.
BRAND PARTNERSHIPS
We connect brands with carefully selected creators whose audiences align with their values and objectives. Every partnership is designed to feel authentic, deliver meaningful engagement, and create lasting impact for both brands and creators.
YOUTUBE SPONSORSHIPS
Long-form content builds trust like no other platform. We source, negotiate and manage YouTube sponsorships that integrate seamlessly into creator content, helping brands connect with highly engaged audiences through authentic storytelling.
INDUSTRY EXPERIENCE
Built on over 15 years of creator partnerships & influencer marketing experience.










