ABOUT US
Why Croft Talent Exists
Croft Talent was founded by Kate Whillock, a creator partnerships specialist with over 15 years’ experience in influencer marketing and digital strategy. Kate has worked closely with leading creators and brands across the UK, including campaigns involving Steven Bartlett, helping shape high-performing partnerships worldwide.
Built to serve a specialist market, Croft Talent focuses exclusively on Home & Country creators. The agency exists to connect brands with trusted voices across home, interiors, DIY and rural living, while supporting creators in building long-term, commercially successful careers.
OUR SERVICES
This is the space to introduce visitors to the business or brand. Briefly explain who's behind it, what it does and what makes it unique. Share its core values and what this site has to offer.
EXPERIENCE
This is the space to introduce visitors to the business or brand. Briefly explain who's behind it, what it does and what makes it unique. Share its core values and what this site has to offer.
ACCOUNTABILITY
This is the space to introduce visitors to the business or brand. Briefly explain who's behind it, what it does and what makes it unique. Share its core values and what this site has to offer.
TESTIMONIALS
Success Stories: Hear What Our Network Says
TKate's extensive network, people skills and perseverance is the reason shes been so successful.
STEVEN BARTLETT
Entrepreneur & Investor
One thing I can say for sure is what Kate says she will do, she does.
JOHN GILLESPIE
Director, Phenix Salon Suites
Kate was an absolute game changer for my brand. I am immensely grateful for her work.
ANDREW WOLHUTER
Speaker & Podcast Host
OUR MISSION
Building With Purpose
Croft Talent exists to champion the next generation of Home & Country creators. We believe this space deserves specialist representation that understands its audiences, its influence, and its commercial value.
Our mission is to connect trusted creators with brands in a way that feels authentic, long-term, and impactful, building partnerships that go beyond one-off campaigns and help both sides grow sustainably.
