One to one programme

9 to Freedom

9 to Freedom

9 to Freedom

Build a personal brand that pays.

A three month programme with Kate for creators, experts and founders who want their name to bring in more income and more influence, and eventually more freedom from the 9 to 5.

Book a discovery call

Kate Whillock, founder of Croft Talent

Sound familiar?

Your inbox is full of gifting offers and almost none of them pay

You’re brilliant at what you do, but the people who should know your name don’t

You’ve never been sure what to charge, so you guess and go low

You have 50,000 subscribers and still haven’t landed a proper YouTube sponsorship

You’d love speaking slots, podcast invites and partnerships, but they keep going to people with half your experience

You want your content to earn enough that the day job becomes optional

What changes

You’ll know exactly what you want to be known for and who needs to see it. Your rates and media kit will tell brands why you’re worth the fee before they ask. You’ll have a list of brands and opportunities that fit you, and a pitch that gets replies.

And you’ll stop waiting to be found. For creators, finishing the programme also puts you first in line when we review new talent for the Croft roster.

Woman working on her personal brand from home

What’s included

90 minute kick off strategy session

Fortnightly one to one calls for three months

Your positioning and a content plan you can run yourself

A Trial Reels plan to reach people who don’t follow you yet, so you see growth in the first few weeks

Rate card, media kit and pitch templates, built with you

A target list of brands, podcasts and partnership opportunities

Review of any deal or contract that comes in while we work together

Message support between calls, Monday to Thursday, 10am to 4pm

Investment: £3,000

or 3 monthly payments of £1,050

Not ready for three months?

Book A Strategy Session

One 90 minute call on your positioning, your rates or a deal sitting in your inbox right now, with a written action plan within 48 hours.

£450, deducted in full if you join 9 to Freedom afterwards.

Book a Strategy Session

Why Kate

I secured Mark Ellis his very first brand partnership, with Porsche. I’ve managed talent including Steven Bartlett, and celebrity partnerships for the NSPCC with names including Anna Williamson and Baroness Karen Brady.

I’ve also helped one personal brand go from £3,000 to £20,000 a month in sales in three months.

I’m a qualified careers coach, and I’ve done this myself. At 40 I left a well paid corporate job to build my income from home, and by my second month of UGC the money had paid for a holiday to Mallorca.

Kate Whillock, founder of Croft Talent

FAQs

No. Some people start with an audience, some start with expertise and a business. We work out what yours is worth and how to grow it.

No. You stay in charge of your own feed. I give you the strategy, the plan and the pitch, and hold you to it.

No. On 9 to Freedom you run your own deals with my strategy behind you. Management is where we run them for you, and that's by application.

TikTok, Instagram, YouTube and LinkedIn.

Book a discovery call